Updated September 28, 2026 · BrokerCue Editorial Team
ChoiceTrade vs Fidelity
What sets them apart
| Compare |  ChoiceTrade |  Fidelity |
|---|---|---|
| Minimum deposit | $100 | $0Lower |
| Account fee | $10 | $0Lower |
| Markets | Stocks, ETFs, Options | Stocks, ETFs, Options, Bonds, Funds, Futures, ForexCovers more |
| Regulators | SIPC | SEC, FINRA, SIPCCovers more |
| Options contract fee | $0.40Lower | $0.65 |
| Inactivity fee | Not confirmed | $0 |
| Margin rate | Not confirmed | 12.375% |
| Platforms | ChoiceTrade Direct Pro, ChoiceTrade Elite, Mobile Apps | Not confirmed |
| Account types | Not confirmed | IRA, Roth IRA, Joint |
Same on both: Stock trade fee ($0), Investor protection (SIPC up to USD 500,000).
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Key differences
- Fidelity scores higher overall: 9.5 vs 8.9.
- Regulators: only Fidelity offers SEC, FINRA.
- Founded is lower at Fidelity: 1946 vs 2000.
- Minimum deposit is lower at Fidelity: $0 vs $100.
- Account fee is lower at Fidelity: $0 vs $10.
- Options contract fee is lower at ChoiceTrade: $0.40 vs $0.65.
- Markets: only Fidelity offers Bonds, Funds, Futures.
- Support channels: only ChoiceTrade offers Email.
- Support channels: only Fidelity offers Community.
- Features: only Fidelity offers Fractional shares, Crypto, Options.
Our verdict on each
ChoiceTrade
ChoiceTrade runs commission-free stock and ETF dealing, with an account fee of $10 and a minimum deposit of $100. It suits experienced US traders who want a long-standing, SIPC protected broker and do not mind paying to hold the account. Options cost $0.40 per contract.
Fidelity
Fidelity is a US brokerage that suits investors who want to hold and trade without a standing charge: its minimum deposit, account fee and inactivity fee all sit at $0, $0 and $0. Stock dealing is commission-free, with SIPC protection recorded as SIPC up to USD 500,000.
Score breakdown
| Area | ChoiceTrade | Fidelity |
|---|---|---|
| Cost | 8.9Trade fee of $0 is the cheapest measure, offset by an account fee of $10 and an options fee of $0.40 per contract | 9.1HigherSite ranks it 1 of 138 on account fee and 1 of 161 on stock trade fee. |
| Offer | 9.0 | 9.5Higher |
| Trust | 8.9 | 9.8Higher |
Licences and countries
| Country | ChoiceTrade | Fidelity |
|---|---|---|
| United States | SIPC SIPC member 52511 | SIPC SIPC member 23292 |
Available in 1 country for both.
Feature by feature
| Markets | ChoiceTrade | Fidelity |
|---|---|---|
| Stocks | Yes | Yes |
| ETFs | Yes | Yes |
| Forex | No | Yes |
| Options | Yes | Yes |
| Futures | No | Yes |
| Bonds | No | Yes |
| Funds | No | Yes |
How they place
| Ranking | ChoiceTrade | Fidelity |
|---|---|---|
| Stock and ETF brokers | 156 of 471 | 46 of 471 |
| Options trading platforms | 55 of 103 | 10 of 103 |
Every fact side by side
| Fact | ChoiceTrade | Fidelity |
|---|---|---|
| Features | Demo account, Mobile app | Fractional shares, Demo account, Mobile app, Crypto, Options, FuturesCovers more |
| Pricing model | Commission free | Commission free |
| Audience | Experienced | Beginners, ExperiencedCovers more |
| Legal entity | LETSGOTRADE INC | FIDELITY BROKERAGE SERVICES LLC |
| Headquarters | United States | United States |
| Founded | 2000 | 1946Lower |
| Support channels | Email, Phone | Phone, Community |
Robo-advisors
| Fact | ChoiceTrade | Fidelity |
|---|---|---|
| Portfolio types | Not confirmed | ETF, ESG, Crypto |
Where each stands against the rest
| Fact | ChoiceTrade | Fidelity | Median |
|---|---|---|---|
| Minimum deposit | $100above the median | $0below the median | $25 |
| Stock trade fee | $0at the median | $0at the median | $0 |
| Account fee | $10above the median | $0at the median | $0 |
| Inactivity fee | Not confirmed | $0at the median | $0 |
| Margin rate | Not confirmed | 12.375%highest quarter | 8.75% |
| Options contract fee | $0.40below the median | $0.65above the median | $0.625 |
Median across 134 listed brokers.
Pros and cons
ChoiceTrade
Pros
- Stock trades carry a fee of $0 and rank first among 161 brands on that measure
- Members of SIPC, with protection of SIPC up to USD 500,000
- Trading platforms include ChoiceTrade Direct Pro, ChoiceTrade Elite and Mobile Apps, so orders can go from desktop to phone
Cons
- An account fee of $10 applies, which ranks 114 of 138 on that measure
- The minimum deposit of $100 ranks 148 of 213
- The audience is listed as experienced traders, so a first account may feel technical
Fidelity
Pros
- Costs sit at the floor: stock trade fee $0, account fee $0, inactivity fee $0 and minimum deposit $0
- The client entity is listed on the SIPC register as SIPC member 23292, with protection recorded at SIPC up to USD 500,000
- Account types cover retirement and shared holdings: ira, roth ira and joint
Cons
- Support runs on phone and community only, so that list carries no chat or email channel
- Options contracts cost $0.65 each, the main charge where stock dealing is free
- Margin borrowing is priced at 12.375%, a cost on top of the free equity dealing
Who each suits
ChoiceTrade
Who it suits
- Experienced traders who want commission-free stock and ETF dealing on a US account
- Investors who value SIPC protection and a long operating history
- Anyone who wants demo practice before committing real money
Who should look elsewhere
- eToro, which charges an account fee of $0
- CFI, which takes a minimum deposit of $0
- Vantage, whose minimum deposit is $5
Fidelity
Who it suits
- Retirement savers, since ira, roth ira and joint are all listed as account types
- Buyers investing small amounts, as fractional shares sit in fractional shares, demo account and mobile app
- Traders who want stocks, bonds, funds, options, futures and forex in one place, as stocks, etfs and options shows
Who should look elsewhere
- Traders who want CFDs, since stocks, etfs and options leaves them out and CFI lists stocks, etfs and forex
- Anyone who prefers a required opening deposit, since $0 sets none where Vantage asks $5
Country by country
| Country | ChoiceTrade | Fidelity |
|---|---|---|
| United States | Yes | Yes |
Questions about each
ChoiceTrade
What does it cost to trade stocks at ChoiceTrade?+
Stock dealing is commission free, with a trade fee of $0. That is the measure on which the brand ranks 1 of 161, so trading itself adds nothing to the cost of a position.
Is there an account fee or minimum deposit?+
Yes. The account fee is $10 and the minimum deposit is $100. On account fee the brand ranks 114 of 138, so this is where it costs more than cheaper rivals.
Fidelity
What does it cost to trade stocks at Fidelity?+
Stock dealing is commission-free, with a stock trade fee of $0. The account fee is $0 and the minimum deposit is $0, so there is no standing charge to hold the account. Options contracts are the exception, at $0.65 each.
Is there an inactivity fee if I stop trading?+
The inactivity fee is $0, so an idle account is not charged for sitting still. On the site it ranks 1 of 56 brands measured for that fee. With the account fee at $0, a dormant account carries no listed running cost.
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