Updated September 29, 2026 · BrokerCue Editorial Team
eToro vs InvestEngine
Where eToro and InvestEngine differ
| Compare | ||
|---|---|---|
| Stock trade fee | $0 | £0 |
| Account fee | $0 | £0 |
| Markets | Stocks, ETFs, Forex, CFDs, Crypto, FuturesCovers more | ETFs |
| Regulators | Cyprus Securities and Exchange Commission (CySEC), SIPC | Financial Conduct Authority (FCA) |
| Investor protection | EU ICS up to EUR 20,000 | FSCS up to GBP 85,000 |
| Account types | ISA | ISA, SIPP, CorporateCovers more |
| Minimum deposit | Not confirmed | £100 |
| Deposit and withdrawal fees | Not confirmed | Free |
| Platforms | Not confirmed | Web, iOS, Android |
| Interest on cash | Not confirmed | 0% |
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Key differences
- eToro scores higher overall: 9.2 vs 8.7.
- Regulators: only eToro offers Cyprus Securities and Exchange Commission (CySEC), SIPC.
- Regulators: only InvestEngine offers Financial Conduct Authority (FCA).
- Founded is lower at eToro: 2007 vs 2019.
- eToro is licensed in 1 more country.
- Markets: only eToro offers Stocks, Forex, CFDs.
- Account types: only InvestEngine offers SIPP, Corporate.
- Support channels: only InvestEngine offers Email.
- Features: only eToro offers Crypto, Demo account, Copy trading.
Our verdict on each
eToro
eToro suits readers who want to hold shares, ETFs, crypto, forex and CFDs in one app without paying commission on trades. Costs look light on the standard account, with a stock trade fee of $0 and account fee of $0, though the account fee applies to the virtual portfolio rather than every standard account.
InvestEngine
InvestEngine suits beginners who want their money spread across ETFs without picking shares themselves. Costs stay thin: an account fee of £0, a stock trade fee of £0 and a single portfolio management charge of 0.25%, with deposits and withdrawals free.
Score breakdown
| Area | eToro | InvestEngine |
|---|---|---|
| Cost | 9.3HigherCommission-free pricing with a stock trade fee of $0 and account fee of $0, but currency conversion on non-USD balances sits outside that headline. | 9.0 |
| Offer | 8.8 | 8.8The isa, sipp and corporate account range wraps one ETF plan for savers and firms alike. |
| Trust | 9.3Higher | 8.4 |
Availability and regulation
| Country | eToro | InvestEngine |
|---|---|---|
| Cyprus | Cyprus Securities and Exchange Commission (CySEC) MiCA CASP 213800GIFQMSV7HROS23 | Not confirmed |
| United Kingdom | Not confirmed | |
| United States | SIPC SIPC member 70212 | Not confirmed |
Positions in our rankings
| Ranking | eToro | InvestEngine |
|---|---|---|
| Stock and ETF brokers | 6 of 471 | 195 of 471 |
| Brokers for beginners | 2 of 88 | 57 of 88 |
| Robo-advisors | 2 of 151 | 84 of 151 |
Which one suits you
Pick eToro if cost, trust, and markets matter most.
Pick InvestEngine if account types matter most.
What each covers
| Markets | eToro | InvestEngine |
|---|---|---|
| Stocks | Yes | No |
| ETFs | Yes | Yes |
| Forex | Yes | No |
| CFDs | Yes | No |
| Futures | Yes | No |
| Crypto | Yes | No |
| Account types | eToro | InvestEngine |
|---|---|---|
| ISA | Yes | Yes |
| SIPP | No | Yes |
| Corporate | No | Yes |
Every fact side by side
| Fact | eToro | InvestEngine |
|---|---|---|
| Features | Crypto, Demo account, Fractional shares, Copy trading, Mobile appCovers more | Fractional shares, Mobile app |
| Pricing model | Commission free | Commission free |
| Audience | Beginners | Beginners |
| Legal entity | eToro (Europe) Ltd | InvestEngine (UK) Limited |
| Headquarters | Cyprus | United Kingdom |
| Founded | 2007Lower | 2019 |
| Support channels | Help centre | Email, Help centreCovers more |
Robo-advisors
| Fact | eToro | InvestEngine |
|---|---|---|
| Management fee | 0%Lower | 0.25% |
| Minimum investment | $500 | £1 |
| Portfolio types | ETF, ESG, Cash, CryptoCovers more | ETF |
Where each stands against the rest
| Fact | eToro | InvestEngine | Median |
|---|---|---|---|
| Minimum deposit | Not confirmed | £100highest quarter | £20 |
| Interest on cash | Not confirmed | 0%lowest quarter | 3% |
Median across 43 listed brokers.
Pros and cons
eToro
Pros
- No commission on share dealing: stock trade fees are $0
- No account fee on the standard dealing account: $0
- Regulated in Cyprus by the Cyprus Securities and Exchange Commission, and a SIPC member in the US
Cons
- A separate management fee of 0% applies to the managed portfolio service, so headline dealing costs are not the whole bill
- Support runs on help centre only, so there is no stated phone or live chat route for account problems
- The same commission-free model at XTB comes with a stated stock trade fee of €0, so commission alone does not separate the two
InvestEngine
Pros
- An account fee of £0 and a stock trade fee of £0 leave almost nothing to pay for holding or trading.
- Investor protection is FSCS up to GBP 85,000, with the platform regulated by the Financial Conduct Authority.
- The platform list covers Web, iOS and Android, and fractional shares make small regular buys work.
Cons
- Shares are not among its markets (etfs), so the range stays on funds rather than a general dealing list.
- Support runs on email and help centre, with no phone number for urgent account questions.
- Cash waiting to be invested earns 0%.
Who each suits
eToro
Who it suits
- Beginners who want commission-free share dealing plus fractional shares
- Readers who want stocks, ETFs, crypto, forex and CFDs in one place
- Anyone saving in a currency other than US dollars who wants to watch the cost of conversion
Who should look elsewhere
- Readers who want a stated phone or live chat support channel, since support runs on help centre
- Day traders who judge a broker on spreads alone, as no spread figure is listed
- Anyone wanting managed portfolios at no cost, since the management fee is 0%
InvestEngine
Who it suits
- Beginners who want a curated portfolio and can start from a minimum investment of £1.
- ISA and SIPP holders in the UK who would rather not pay an account fee.
- Investors who only need help by email and are happy to stay inside a single asset class.
Who should look elsewhere
- CFI, for anyone who wants to open with a minimum deposit of $0 rather than £100.
- Vantage, for anyone who wants a smaller entry point, since its minimum deposit is $5.
- eToro, for traders who want share dealing, because shares are not among its markets (etfs).
Country by country
| Country | eToro | InvestEngine |
|---|---|---|
| United Kingdom | No | Yes |
Questions about each
eToro
What does it cost to buy shares with eToro?+
The stock trade fee is $0, and the account fee is $0. Both sit at the low end of the market, and eToro is ranked at 1 on trade fees and 1 on account fees among the brands compared here. Currency conversion can still apply if your balance is not in the account currency.
Is there an account fee on the standard eToro account?+
The account fee is $0 for the standard dealing account, which is why eToro places at 1 out of 138 brands on that measure. The managed portfolio service is charged differently, at a management fee of 0%, so treat the dealing and portfolio costs as two separate lines.
InvestEngine
What does it cost to hold an InvestEngine account?+
The account fee is £0 and a stock trade costs £0, so buying and holding leaves most of the pot intact. The only ongoing charge is the portfolio management fee of 0.25%, which is taken on the portfolio rather than per trade. Cash left uninvested earns 0%.
Is my money protected if the platform fails?+
The Financial Conduct Authority is the regulator named on the licence, and the platform states investor protection of FSCS up to GBP 85,000. The account is run by InvestEngine (UK) Limited, a UK company, so UK rules and the protection scheme both apply to the account.
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