Updated September 29, 2026 · BrokerCue Editorial Team
Dodl vs eToro
Dodl vs eToro: the differences
| Compare | ||
|---|---|---|
| Stock trade fee | £0 | $0 |
| Markets | Stocks, ETFs, Funds | Stocks, ETFs, Forex, CFDs, Crypto, Futures |
| Regulators | Financial Conduct Authority | Cyprus Securities and Exchange Commission (CySEC), SIPC |
| Investor protection | FSCS up to GBP 85,000 | EU ICS up to EUR 20,000 |
| Account types | ISA, SIPP, LisaCovers more | ISA |
| Minimum deposit | £25 | Not confirmed |
| Account fee | Not confirmed | $0 |
| Currency conversion fee | 0.75% | Not confirmed |
| Deposit and withdrawal fees | free deposits and withdrawals | Not confirmed |
| Platforms | Dodl app | Not confirmed |
| Interest on cash | 3.8% | Not confirmed |
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Key differences
- eToro scores higher overall: 9.2 vs 8.8.
- Regulators: only Dodl offers Financial Conduct Authority.
- Regulators: only eToro offers Cyprus Securities and Exchange Commission (CySEC), SIPC.
- eToro is licensed in 1 more country.
- Markets: only Dodl offers Funds.
- Markets: only eToro offers Forex, CFDs, Crypto.
- Account types: only Dodl offers SIPP, Lisa.
- Support channels: only Dodl offers Email, Chat.
- Features: only eToro offers Crypto, Demo account, Fractional shares.
- Pricing model: only Dodl offers Low fees.
Our verdict on each
Dodl
Dodl is an AJ Bell app aimed at UK beginners who want to sidestep dealing costs entirely. Stock trades cost £0 and cash earns 3.8%, so the saving comes from the fee-free model rather than from a richer market list.
eToro
eToro suits readers who want to hold shares, ETFs, crypto, forex and CFDs in one app without paying commission on trades. Costs look light on the standard account, with a stock trade fee of $0 and account fee of $0, though the account fee applies to the virtual portfolio rather than every standard account.
Score breakdown
| Area | Dodl | eToro |
|---|---|---|
| Cost | 8.9 | 9.3HigherCommission-free pricing with a stock trade fee of $0 and account fee of $0, but currency conversion on non-USD balances sits outside that headline. |
| Offer | 9.2HigherStock trade fee of £0 across isa, sipp and lisa, plus free deposits and withdrawals, undercuts priced platforms. | 8.8 |
| Trust | 8.6 | 9.3Higher |
Where they rank in our lists
| Ranking | Dodl | eToro |
|---|---|---|
| Stock and ETF brokers | 176 of 471 | 6 of 471 |
| Brokers for beginners | 47 of 88 | 2 of 88 |
Choosing between them
Pick Dodl if offer and account types matter most.
Pick eToro if cost and trust matter most.
Where each is licensed and available
| Country | Dodl | eToro |
|---|---|---|
| Cyprus | Not confirmed | Cyprus Securities and Exchange Commission (CySEC) MiCA CASP 213800GIFQMSV7HROS23 |
| United Kingdom | Not confirmed | |
| United States | Not confirmed | SIPC SIPC member 70212 |
Where these facts come from
Dodl
- dodl.co.uk: 12 facts, checked September 26, 2026
- help.dodl.co.uk: 3 facts, checked September 26, 2026
eToro
- etoro.com: 9 facts, checked September 26, 2026
- esma.europa.eu: 4 facts, checked September 26, 2026
Every fact side by side
| Fact | Dodl | eToro |
|---|---|---|
| Features | Mobile app | Crypto, Demo account, Fractional shares, Copy trading, Mobile appCovers more |
| Pricing model | Commission free, Low feesCovers more | Commission free |
| Audience | Beginners | Beginners |
| Legal entity | AJ Bell | eToro (Europe) Ltd |
| Headquarters | Not confirmed | Cyprus |
| Founded | Not confirmed | 2007 |
| Support channels | Email, Chat, Help centreCovers more | Help centre |
Robo-advisors
| Fact | Dodl | eToro |
|---|---|---|
| Management fee | Not confirmed | 0% |
| Minimum investment | Not confirmed | $500 |
| Portfolio types | Not confirmed | ETF, ESG, Cash, Crypto |
Where each stands against the rest
| Fact | Dodl | eToro | Median |
|---|---|---|---|
| Minimum deposit | £25above the median | Not confirmed | £20 |
| Account fee | Not confirmed | $0at the median | $0 |
| Currency conversion fee | 0.75%highest quarter | Not confirmed | 0.45% |
| Interest on cash | 3.8%highest quarter | Not confirmed | 3% |
Median across 52 listed brokers.
Pros and cons
Dodl
Pros
- Stock trades cost £0, the lowest stock trade fee recorded in this comparison
- free deposits and withdrawals means moving money in and out adds nothing to a portfolio
- Cash held with the account earns interest of 3.8% while you save for a purchase
Cons
- Cash interest of 3.8% is a variable rate, so the return on uninvested money can move
- Dealing runs on Dodl app only, which suits casual investors less well than a desktop platform
- Support runs on email, chat and help centre only, so there is no phone line for urgent account problems
eToro
Pros
- No commission on share dealing: stock trade fees are $0
- No account fee on the standard dealing account: $0
- Regulated in Cyprus by the Cyprus Securities and Exchange Commission, and a SIPC member in the US
Cons
- A separate management fee of 0% applies to the managed portfolio service, so headline dealing costs are not the whole bill
- Support runs on help centre only, so there is no stated phone or live chat route for account problems
- The same commission-free model at XTB comes with a stated stock trade fee of €0, so commission alone does not separate the two
Who each suits
Dodl
Who it suits
- UK beginners opening a first stocks, ETFs and funds portfolio
- Investors who want dealing fees at £0 and want to keep cash earning 3.8%
- Savers setting aside money in an ISA, SIPP or LISA before investing
Who should look elsewhere
- Traders who need a desktop dealing platform, because dealing sits on Dodl app
- Anyone wanting phone support, since help runs on email, chat and help centre
- Investors who trade often in foreign currency, where 0.75% charges apply
eToro
Who it suits
- Beginners who want commission-free share dealing plus fractional shares
- Readers who want stocks, ETFs, crypto, forex and CFDs in one place
- Anyone saving in a currency other than US dollars who wants to watch the cost of conversion
Who should look elsewhere
- Readers who want a stated phone or live chat support channel, since support runs on help centre
- Day traders who judge a broker on spreads alone, as no spread figure is listed
- Anyone wanting managed portfolios at no cost, since the management fee is 0%
Country by country
| Country | Dodl | eToro |
|---|---|---|
| United Kingdom | Yes | No |
Questions about each
Dodl
What does it cost to buy shares at Dodl?+
A stock trade costs £0, which is the figure that stands out on this platform. The pricing model is commission-free rather than low-fee, so dealing is designed to cost nothing. Money in and out is also free deposits and withdrawals, so a transfer adds nothing extra. The one charge to watch is 0.75% on currency conversion when you buy shares priced outside sterling.
Is my money protected at Dodl?+
Dodl is regulated by the Financial Conduct Authority, and eligible balances are covered by FSCS up to GBP 85,000. That protection is a stated limit on a claim to the firm, not a promise that investments cannot fall in value. The company operating the app is AJ Bell, so the account sits with an established UK provider rather than an offshore entity.
eToro
What does it cost to buy shares with eToro?+
The stock trade fee is $0, and the account fee is $0. Both sit at the low end of the market, and eToro is ranked at 1 on trade fees and 1 on account fees among the brands compared here. Currency conversion can still apply if your balance is not in the account currency.
Is there an account fee on the standard eToro account?+
The account fee is $0 for the standard dealing account, which is why eToro places at 1 out of 138 brands on that measure. The managed portfolio service is charged differently, at a management fee of 0%, so treat the dealing and portfolio costs as two separate lines.
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