Updated September 28, 2026 · BrokerCue Editorial Team
AvaTrade vs Plum
Where AvaTrade and Plum differ
| Compare | AvaTrade ReviewSee alternativesSee alternatives |  Plum |
|---|---|---|
| Minimum deposit | $100 | £2 |
| Stock trade fee | $0 | £0 |
| Markets | Stocks, ETFs, Forex, CFDs, Options, Crypto, Bonds | Stocks, ETFs, Funds |
| Platforms | MetaTrader 4, MetaTrader 5, AvaTradeGO, WebTrader | Mobile app |
| Account fee | Not confirmed | £0 |
| Inactivity fee | $50 | Not confirmed |
| Regulators | Not confirmed | Financial Conduct Authority |
| Investor protection | Not confirmed | FSCS up to GBP 85,000 |
| Deposit and withdrawal fees | No deposit or withdrawal fees | Not confirmed |
| Account types | Not confirmed | ISA, SIPP, Lisa |
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Key differences
- AvaTrade scores higher overall: 9.2 vs 8.9.
- Markets: only AvaTrade offers Forex, CFDs, Options.
- Markets: only Plum offers Funds.
- Platforms: only AvaTrade offers MetaTrader 4, MetaTrader 5, AvaTradeGO.
- Platforms: only Plum offers Mobile app.
- Features: only AvaTrade offers Demo account, Copy trading.
- Features: only Plum offers Fractional shares.
Our verdict on each
AvaTrade
AvaTrade is a commission-free CFD and forex broker for traders who want no deposit or withdrawal charges and free stock dealing, and who can start at a minimum deposit of $100. The catch is an inactivity fee of $50 on dormant accounts, so this suits active traders rather than occasional investors.
Plum
Plum is a UK app aimed at beginners who want to start small and pay nothing to hold or trade. Stocks, ETFs and funds sit behind fractional shares, the account fee is £0 and the minimum deposit is £2, so small amounts can be put to work in a SIPP, ISA or LISA.
Score breakdown
| Area | AvaTrade | Plum |
|---|---|---|
| Cost | 8.7Stock dealing costs $0 with no deposit or withdrawal fees, offset by an inactivity fee of $50. | 9.3HigherStock dealing is £0, the account fee is £0 and management fees run 0.15% to 0.6% on portfolios. |
| Offer | 9.8Higher | 8.9 |
| Trust | Not confirmed | 8.5 |
Where they rank in our lists
| Ranking | AvaTrade | Plum |
|---|---|---|
| Stock and ETF brokers | 89 of 471 | 168 of 471 |
Which one suits you
Pick AvaTrade if offer matter most.
Pick Plum if cost matter most.
Every fact side by side
| Fact | AvaTrade | Plum |
|---|---|---|
| Features | Demo account, Mobile app, Copy trading | Fractional shares, Mobile app |
| Pricing model | Commission free | Commission free |
| Audience | Not confirmed | Beginners |
| Legal entity | Not confirmed | Plum Fintech Limited |
| Headquarters | Not confirmed | United Kingdom |
| Founded | Not confirmed | 2016 |
| Support channels | Not confirmed | Email, Help centre |
Robo-advisors
| Fact | AvaTrade | Plum |
|---|---|---|
| Management fee | Not confirmed | 0.15% to 0.6% |
| Minimum investment | Not confirmed | £1 |
| Portfolio types | Not confirmed | ETF, Cash |
Where each stands against the rest
| Fact | AvaTrade | Plum | Median |
|---|---|---|---|
| Account fee | Not confirmed | £0at the median | £0 |
| Inactivity fee | $50highest quarter | Not confirmed | $0 |
Median across 37 listed brokers.
Pros and cons
AvaTrade
Pros
- Stock dealing is free, with a stock trade fee of $0
- No deposit or withdrawal fees, so funding and getting money out cost nothing
- A demo account, a mobile app and copy trading are all offered
Cons
- Dormant accounts attract an inactivity fee of $50
- The minimum deposit of $100 is higher than the site median of €4.64
- Copy trading sits well below the site average of 9.6%
Plum
Pros
- Stock trades cost £0 and the account fee is £0, so holding and dealing carry no charge.
- The account opens from £2 and the smallest investment is £1, which suits small regular amounts.
- Fractional shares on a Mobile app let a small sum hold part of a share rather than a whole one.
Cons
- Support runs on email and help centre only, so an urgent question waits for a written answer.
- The market list is stocks, etfs and funds and portfolio types run to etf and cash, so the account is narrow beside a full trading platform.
- The minimum deposit of £2 ranks 89 of 213, and CFI lists a minimum deposit of $0.
Who each suits
AvaTrade
Who it suits
- Traders who keep an account active and want free deposits and withdrawals
- Anyone who wants to trade forex, CFDs, options and crypto in one place
- Copy traders who want to follow other people's positions as well as run their own
Who should look elsewhere
- Investors who need a tax-sheltered investment account
- Anyone who would leave a balance sitting untouched for long periods
- CFI or Vantage suit people who want a lower starting deposit
Plum
Who it suits
- Beginners who want a SIPP, ISA or LISA going from a first deposit of £2.
- Investors who want to pick their own shares and are content with portfolio types of etf and cash.
- Readers who care most about the cost of a trade, since dealing is £0 and the account fee is £0.
Who should look elsewhere
- Anyone wanting a lower floor than the £2 minimum, since CFI lists a minimum deposit of $0.
- Readers comparing purely on dealing costs, since eToro also charges $0 for a stock trade.
- People who want to fund from a higher starting amount: Vantage lists a minimum deposit of $5.
Questions about each
AvaTrade
What does it cost to trade stocks at AvaTrade?+
Stock dealing carries a stock trade fee of $0, and pricing is commission-free, so there is no separate dealing commission layered on top. Other costs are thinner too: funding an account carries no deposit fee.
What is the smallest amount needed to open an account?+
The minimum deposit is $100. That sits above the site median of €4.64 and above the lower quartile of €0, so it is a higher starting bar than many brokers on the site.
Plum
How much does it cost to use Plum?+
Stock trades cost £0 and the account fee is £0, so there is no dealing charge and no annual subscription to pay. The cost that can appear is the management fee of 0.15% to 0.6% on portfolios, which applies to the managed side rather than to every account. On the cost of holding and dealing, Plum sits at the cheap end of the field.
Is Plum regulated, and is my money protected?+
Plum is regulated by the Financial Conduct Authority, and the account is held with Plum Fintech Limited. The stated investor protection is FSCS up to GBP 85,000, which is the compensation available if the firm cannot pay a valid claim. That is the standard UK arrangement for a firm holding investments, and it is the part to check before depositing.
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