Nutmeg vs Wealthify - BrokerCue
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Broker Comparison

Nutmeg vs Wealthify

Compare Nutmeg and Wealthify side by side: fees, regulation, platforms.

Nutmeg

Nutmeg

Hands-off UK portfolio investors

Nutmeg is a UK robo-advisor offering managed and fixed-allocation portfolios across ISAs, a personal pension …

VS
Wealthify

Wealthify

Beginner and hands-off UK investors

Wealthify is a UK robo-advisor, owned by Aviva, offering managed investment plans across ISA, JISA, SIPP and …

Head-to-head comparison

Nutmeg vs Wealthify
Feature Nutmeg Wealthify
Minimum deposit - -
Stock trading fee - -
Regulators FCA FCA
Best for Hands-off UK portfolio investors Beginner and hands-off UK investors
Markets & account
ETFs
-
Ready Made Portfolios
Isa
Investment Plans
-
Sipp
-
Funds
-
Savings Vaults
-

Pros & cons

Nutmeg

Nutmeg

Pros

  • FCA-regulated with FSCS protection up to £85,000
  • Backed by JPMorgan Chase since 2021
  • No deposit, withdrawal or inactivity fees
  • Six portfolio styles including ESG, Income and Smart Alpha
  • Covers ISA, Lifetime ISA, Junior ISA, personal pension and GIA
  • Transparent fee structure with no hidden charges
  • Low minimum of £100 for Junior ISA and Lifetime ISA

Cons

  • Managed portfolio fees of up to 0.75% are higher than some robo-advisor competitors
  • No self-directed stock or share picking
  • No demo account
  • No SIPP - only a managed personal pension
  • No fractional shares or direct equity trading
  • £500 minimum for ISA, personal pension and GIA
  • Brand retired in November 2025 and merged into J.P. Morgan Personal Investing
Wealthify

Wealthify

Pros

  • Simple flat 0.6% annual management fee
  • No deposit, withdrawal or transfer fees
  • Five risk-tiered portfolios from Cautious to Adventurous
  • Ethical investment plans available at each risk level
  • FCA regulated and FSCS protected up to £85,000
  • Backed by Aviva, a major UK insurer
  • Instant Access Savings Account and Cash ISA also available
  • Mobile app rated 4.5 out of 5 on Apple App Store

Cons

  • No self-directed stock or ETF picking
  • No Lifetime ISA
  • Minimum £1,000 to open an ISA, pension or general account
  • Ethical Plans carry higher underlying fund costs (around 0.58% p.a.)
  • No demo account
  • Limited investment research and educational resources
  • Withdrawal processing for investment accounts takes up to 10 working days
Nutmeg

Nutmeg

Nutmeg is a UK robo-advisor offering managed and fixed-allocation portfolios across ISAs, a personal pension and a general investment account, regulated by the FCA.

Visit Nutmeg Read review

Your capital is at risk. Other fees apply.

Wealthify

Wealthify

Wealthify is a UK robo-advisor, owned by Aviva, offering managed investment plans across ISA, JISA, SIPP and general accounts at a 0.6% annual fee.

Visit Wealthify Read review

Your capital is at risk. Other fees apply.

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