Updated September 28, 2026 · BrokerCue Editorial Team
Nutmeg vs Plum
Nutmeg vs Plum: the differences
| Compare |  Nutmeg |  Plum |
|---|---|---|
| Management fee | 0.25% to 0.75% | 0.15% to 0.6%Lower |
| Minimum investment | £100 to £500 | £1Lower |
| Account types | ISA, SIPP | ISA, SIPP, LisaCovers more |
| Portfolio types | ETF, ESG, CashCovers more | ETF, Cash |
Same on both: Regulators (Financial Conduct Authority), Investor protection (FSCS up to GBP 85,000).
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Key differences
- Nutmeg scores higher overall: 9.2 vs 8.9.
- Founded is lower at Nutmeg: 2012 vs 2016.
- Management fee is lower at Plum: 0.15% to 0.6% vs 0.25% to 0.75%.
- Minimum investment is lower at Plum: £1 vs £100 to £500.
- Account types: only Plum offers Lisa.
- Portfolio types: only Nutmeg offers ESG.
- Support channels: only Nutmeg offers Chat, Phone.
Our verdict on each
Nutmeg
Nutmeg suits UK investors who want a managed portfolio held in an ISA or SIPP rather than a self-directed dealing account. The cost of that convenience is a single management fee of 0.25% to 0.75%, with a £0 stock trade fee and FSCS protection of FSCS up to GBP 85,000 in place.
Plum
Plum is a UK app aimed at beginners who want to start small and pay nothing to hold or trade. Stocks, ETFs and funds sit behind fractional shares, the account fee is £0 and the minimum deposit is £2, so small amounts can be put to work in a SIPP, ISA or LISA.
Score breakdown
| Area | Nutmeg | Plum |
|---|---|---|
| Cost | 9.0Management fees of 0.25% to 0.75% run above the robo-adviser median of 0.35%, and the entry floor is high. | 9.3HigherStock dealing is £0, the account fee is £0 and management fees run 0.15% to 0.6% on portfolios. |
| Offer | 9.6Higher | 8.9 |
| Trust | 9.1Higher | 8.5 |
The bill, worked out
10,000 invested for a year
Nutmeg
25 to 75
0.25% to 0.75% of 10,000
Plum
15 to 60
0.15% to 0.6% of 10,000
Plum comes out 10 lower in this example.
Worked out from the stated prices and rates; your own total depends on how you use it. Facts checked September 26, 2026.
Which one suits you
Pick Nutmeg if offer, trust, and portfolio types matter most.
Pick Plum if cost, management fee, minimum investment, and account types matter most.
From lowest to highest
| Fact | Nutmeg | Plum |
|---|---|---|
| Management fee | 0.25% to 0.75% | 0.15% to 0.6% |
Where each is licensed and available
| Country | Nutmeg | Plum |
|---|---|---|
| United Kingdom | Financial Conduct Authority 552016 | Not confirmed |
Sources behind this comparison
Nutmeg
- nutmeg.com: 8 facts, checked September 26, 2026
- register.fca.org.uk: 2 facts, checked September 26, 2026
Plum
- withplum.com: 7 facts, checked September 26, 2026
- find-and-update.company-information.service.gov.uk: 2 facts, checked September 26, 2026
- help.withplum.com: 1 fact, checked September 26, 2026
How they place
| Ranking | Nutmeg | Plum |
|---|---|---|
| Stock and ETF brokers | 92 of 490 | 160 of 490 |
| Investment platforms and apps | 20 of 85 | 33 of 85 |
| Robo-advisors | 31 of 153 | 66 of 153 |
| Stocks and shares ISA providers | 3 of 21 | 7 of 21 |
| SIPP providers | 3 of 22 | 6 of 22 |
| Lifetime ISA providers | 2 of 13 | 4 of 13 |
Every fact side by side
| Fact | Nutmeg | Plum |
|---|---|---|
| Legal entity | J.P. Morgan Personal Investing Limited | Plum Fintech Limited |
| Headquarters | United Kingdom | United Kingdom |
| Founded | 2012Lower | 2016 |
| Support channels | Email, Chat, Phone, Help centreCovers more | Email, Help centre |
Brokers
| Fact | Nutmeg | Plum |
|---|---|---|
| Minimum deposit | £500 | £2Lower |
| Stock trade fee | £0 | £0 |
| Account fee | Not confirmed | £0 |
| Markets | ETFs, Funds, Stocks, BondsCovers more | Stocks, ETFs, Funds |
| Features | Mobile app | Fractional shares, Mobile appCovers more |
| Pricing model | Commission free | Commission free |
| Audience | Not confirmed | Beginners |
| Deposit and withdrawal fees | no set-up, trading or exit fees | Not confirmed |
| Platforms | Web, Mobile appCovers more | Mobile app |
Where each stands against the rest
| Fact | Nutmeg | Plum | Median |
|---|---|---|---|
| Management fee | 0.25% to 0.75%below the median | 0.15% to 0.6%lowest quarter | 0.35 |
| Minimum investment | £100 to £500at the median | £1below the median | £100 |
Median across 67 listed brokers.
Pros and cons
Nutmeg
Pros
- One ongoing charge to read: management fees of 0.25% to 0.75%, with no set-up, trading or exit fees on top.
- Holdings span etfs, funds and stocks, so a managed basket can still cover a wide spread of asset types.
- Regulated by the Financial Conduct Authority, with FSCS protection of FSCS up to GBP 85,000 behind the account.
Cons
- Management fees of 0.25% to 0.75% sit above the robo-adviser median of 0.35%, and the cost rises as the balance grows.
- The opening deposit is £500 and later money goes in from £100 to £500, higher than the robo-adviser median of €60.06.
- The portfolio range is etf, esg and cash only, so there is no crypto or thematic option to tilt towards.
Plum
Pros
- Stock trades cost £0 and the account fee is £0, so holding and dealing carry no charge.
- The account opens from £2 and the smallest investment is £1, which suits small regular amounts.
- Fractional shares on a Mobile app let a small sum hold part of a share rather than a whole one.
Cons
- Support runs on email and help centre only, so an urgent question waits for a written answer.
- The market list is stocks, etfs and funds and portfolio types run to etf and cash, so the account is narrow beside a full trading platform.
- The minimum deposit of £2 ranks 89 of 213, and CFI lists a minimum deposit of $0.
Who each suits
Nutmeg
Who it suits
- UK investors who want a managed portfolio inside an ISA or a SIPP and accept a single ongoing charge for the service.
- People who would rather not research individual funds, since the holdings run to etf, esg and cash approaches chosen and held for you.
- Investors who want a phone line as well as written support, since email, chat and phone includes phone, chat, email and a help centre.
Who should look elsewhere
- Anyone starting with a small first payment, since the £500 deposit is well above the robo-advisor lower quartile of €0, and Axos Invest begins at $100 in US dollars.
- Shoppers who want the lowest ongoing charge, since eToro runs a 0% management fee and Vivid Standard charges 0.5% to 1.5%, against Nutmeg's 0.25% to 0.75%.
- Investors who want accounts in US dollars, because Axos Invest takes $100 in dollars while Nutmeg's £100 to £500 sits in pounds.
Plum
Who it suits
- Beginners who want a SIPP, ISA or LISA going from a first deposit of £2.
- Investors who want to pick their own shares and are content with portfolio types of etf and cash.
- Readers who care most about the cost of a trade, since dealing is £0 and the account fee is £0.
Who should look elsewhere
- Anyone wanting a lower floor than the £2 minimum, since CFI lists a minimum deposit of $0.
- Readers comparing purely on dealing costs, since eToro also charges $0 for a stock trade.
- People who want to fund from a higher starting amount: Vantage lists a minimum deposit of $5.
Current offers
Nutmeg
Current offer
Bonus
Earn £100 when you invest £1,000: GBP 100 cash reward
Invest at least £1,000 in one payment into a General Investment Account, Stocks and Shares ISA, Lifetime ISA, Junior ISA or Personal Pension and keep it invested for at least 6 months; new contributions only, transfers excluded; reward paid as unallocated cash within 55 days; new clients only, cannot be combined with other new-client offers
Source, checked September 26, 2026
Country by country
| Country | Nutmeg | Plum |
|---|---|---|
| United Kingdom | Yes | No |
Questions about each
Nutmeg
What does Nutmeg charge to manage my money?+
The charge is a single management fee of 0.25% to 0.75%, which sits above the robo-adviser median of 0.35% in this group. There are no set-up, trading or exit fees to add on top. Money can go in from £100 to £500, so the cost is a percentage of what you hold rather than a price per deal.
How much do I need to open an account?+
The minimum deposit is £500, and once the account is open money can go in from £100 to £500. That first payment is the step most readers notice, and it sits above the lower quartile of €0 across robo-advisers here.
Plum
How much does it cost to use Plum?+
Stock trades cost £0 and the account fee is £0, so there is no dealing charge and no annual subscription to pay. The cost that can appear is the management fee of 0.15% to 0.6% on portfolios, which applies to the managed side rather than to every account. On the cost of holding and dealing, Plum sits at the cheap end of the field.
Is Plum regulated, and is my money protected?+
Plum is regulated by the Financial Conduct Authority, and the account is held with Plum Fintech Limited. The stated investor protection is FSCS up to GBP 85,000, which is the compensation available if the firm cannot pay a valid claim. That is the standard UK arrangement for a firm holding investments, and it is the part to check before depositing.