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Broker Comparison

Bestinvest vs Wealthify

Compare Bestinvest and Wealthify side by side: fees, regulation, platforms.

Bestinvest

Bestinvest

UK long-term fund and SIPP investors

Bestinvest is a UK investment platform offering stocks, funds, ETFs and ready-made portfolios across ISA, SIP…

VS
Wealthify

Wealthify

Beginner and hands-off UK investors

Wealthify is a UK robo-advisor, owned by Aviva, offering managed investment plans across ISA, JISA, SIPP and …

Head-to-head comparison

Bestinvest vs Wealthify
Feature Bestinvest Wealthify
Minimum deposit - -
Stock trading fee UK shares: £4.95 per online trade; telephone dealing: £30 per trade -
Regulators FCA FCA
Best for UK long-term fund and SIPP investors Beginner and hands-off UK investors
Markets & account
Stocks
-
ETFs
-
Bonds
-
Funds
Ready Made Portfolios
Isa
Sipp
Business Account
-
Investment Plans
-
Savings Vaults
-

Pros & cons

Bestinvest

Bestinvest

Pros

  • No fund dealing fees
  • No US share dealing fees
  • Free withdrawal and no exit fees
  • SIPP fee is competitive with no setup charge
  • Free unlimited investment coaching sessions
  • Over 3,700 funds, shares, ETFs and investment trusts available
  • Flexible ISA - withdraw and replace without losing allowance
  • FSCS protection up to £85,000

Cons

  • £4.95 per UK share and ETF trade
  • FX conversion fee of 0.95% on US shares and foreign currency transactions
  • SIPP minimum charge of £120 per year even on small balances
  • No fractional shares
  • No demo account
  • Limited to UK and US shares only - no European or Asian exchanges
  • Mobile app redirects to browser for some investment actions
Wealthify

Wealthify

Pros

  • Simple flat 0.6% annual management fee
  • No deposit, withdrawal or transfer fees
  • Five risk-tiered portfolios from Cautious to Adventurous
  • Ethical investment plans available at each risk level
  • FCA regulated and FSCS protected up to £85,000
  • Backed by Aviva, a major UK insurer
  • Instant Access Savings Account and Cash ISA also available
  • Mobile app rated 4.5 out of 5 on Apple App Store

Cons

  • No self-directed stock or ETF picking
  • No Lifetime ISA
  • Minimum £1,000 to open an ISA, pension or general account
  • Ethical Plans carry higher underlying fund costs (around 0.58% p.a.)
  • No demo account
  • Limited investment research and educational resources
  • Withdrawal processing for investment accounts takes up to 10 working days
Bestinvest

Bestinvest

Bestinvest is a UK investment platform offering stocks, funds, ETFs and ready-made portfolios across ISA, SIPP and general investment accounts, backed by Evelyn Partners.

Visit Bestinvest Read review

Your capital is at risk. Other fees apply.

Wealthify

Wealthify

Wealthify is a UK robo-advisor, owned by Aviva, offering managed investment plans across ISA, JISA, SIPP and general accounts at a 0.6% annual fee.

Visit Wealthify Read review

Your capital is at risk. Other fees apply.

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