Plum vs SoFi Invest - BrokerCue
BrokerCue

Select your country to see eligible brokers

Account eligibility and broker availability depend on your country of residence. Setting this now allows us to hide brokers that do not accept clients from your country.

Broker Comparison

Plum vs SoFi Invest

Compare Plum and SoFi Invest side by side: fees, regulation, platforms.

Plum

Plum

Automated savings and beginner investors

Plum is a UK savings and investment app that automates saving, offers ISA, SIPP, mutual funds, and 3,000+ ind…

VS
SoFi Invest

SoFi Invest

Beginners and all-in-one investors

SoFi Invest is a US brokerage offering commission-free stocks, ETFs, and options, a 0.25% robo-advisor, fract…

Head-to-head comparison

Plum vs SoFi Invest
Feature Plum SoFi Invest
Minimum deposit - -
Stock trading fee 2 free lifetime trades then: £0.50/trade (Basic), £0.15/trade (Plus), £0.05/trade (Boost), £0.00/trade (Max); FX fee 0.60% (Basic), 0.45% (Plus), 0.30% (Boost), 0.15% (Max) per trade Commission-free
Regulators FCA FINRA, SIPC, SEC
Best for Automated savings and beginner investors Beginners and all-in-one investors
Markets & account
Stocks
ETFs
-
Crypto
-
Options
-
Funds
Fractional Shares
Investment Plans
-
Ready Made Portfolios
Money Market Funds
Isa
-
Sipp
-
Savings Vaults
-
Margin
-

Pros & cons

Plum

Plum

Pros

  • Free Basic plan with automated savings and stock access
  • Stocks and Shares ISA and SIPP available on paid tiers
  • Fractional stock investing from £1
  • 3,000+ individual US company stocks available
  • 26 curated mutual funds from Vanguard and BlackRock
  • FCA-regulated with FSCS protection up to £85,000 on investments
  • Automated savings powered by spending analysis
  • Multiple savings account types including Cash ISA and Lifetime ISA

Cons

  • Individual stocks cannot be held inside the Stocks and Shares ISA - only mutual funds are ISA-eligible, leaving stock gains potentially subject to capital gains tax
  • Only 26 mutual funds available, a narrower range than dedicated investment platforms
  • Stacked fees on paid tiers: subscription fee plus platform fee plus fund manager fee
  • Two free lifetime trades then a per-trade charge on Basic and Plus plans
  • Crypto available only for EU/Cyprus users via Bitpanda; not available to UK customers
  • No demo or practice account
  • Fund access requires a paid subscription; Basic plan is limited
SoFi Invest

SoFi Invest

Pros

  • Commission-free stock, ETF, and options trading
  • No per-contract or exercise fee on options
  • Fractional shares from $5
  • IPO access at offering price
  • 1% IRA contribution match
  • Robo-advisor with no minimum beyond $50
  • Integrated banking, lending, and investing in one app
  • Access to Certified Financial Planners

Cons

  • Robo-advisor charges 0.25% annual fee (was free before November 2024)
  • Crypto trades carry a 1% spread on every buy and sell
  • Inactivity fee of $25 after 6 months without a login
  • $25 outgoing wire transfer fee and $100 ACAT transfer-out fee
  • No forex or futures trading
  • Limited research and charting tools compared to full-service brokers
  • No tax-loss harvesting in the robo-advisor
  • Crypto selection limited to around 25-30 coins with no advanced order types
Plum

Plum

Plum is a UK savings and investment app that automates saving, offers ISA, SIPP, mutual funds, and 3,000+ individual stocks via a tiered subscription model.

Visit Plum Read review

Your capital is at risk. Other fees apply.

SoFi Invest

SoFi Invest

SoFi Invest is a US brokerage offering commission-free stocks, ETFs, and options, a 0.25% robo-advisor, fractional shares, IPO access, and crypto trading in one platform.

Visit SoFi Invest Read review

Your capital is at risk. Other fees apply.

Not the right match?

Line up any two brokers side by side, or browse the full list to find your next platform.

Compare another broker Browse all brokers