Fidelity International vs SigFig - BrokerCue
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Broker Comparison

Fidelity International vs SigFig

Compare Fidelity International and SigFig side by side: fees, regulation, platforms.

Fidelity International

Fidelity International

Long-term fund and ISA investors

Fidelity International is a UK-regulated investment platform offering stocks, ETFs, funds, ISAs and SIPPs wit…

VS
SigFig

SigFig

Low-cost automated portfolio investors

SigFig is a US robo-advisor offering automated ETF portfolios, tax-loss harvesting, and free human advisor ac…

Head-to-head comparison

Fidelity International vs SigFig
Feature Fidelity International SigFig
Minimum deposit - -
Stock trading fee £7.50 per online trade; £1.50 per trade via regular savings plan; £30 by phone -
Regulators FCA SEC
Best for Long-term fund and ISA investors Low-cost automated portfolio investors
Markets & account
Stocks
-
ETFs
Bonds
Funds
Ready Made Portfolios
Isa
-
Sipp
-
Investment Plans
-
Fractional Shares
-

Pros & cons

Fidelity International

Fidelity International

Pros

  • No dealing fee on funds
  • Annual service fee capped at £2,000
  • ETF and share custody fee capped at £90 per year inside ISA or SIPP
  • No service fee on Junior ISA, Junior SIPP, or Investment Account (exchange-traded assets)
  • No deposit, withdrawal, or inactivity fees
  • Access to over 2,500 funds from multiple providers
  • Ready-made ISA portfolios available via Fidelity Navigator
  • FCA regulated with FSCS protection up to £85,000

Cons

  • £7.50 per trade is relatively high for infrequent share or ETF buyers
  • No fractional shares
  • No demo account
  • No multi-currency account
  • No margin lending
  • No CFDs, forex, options, futures, or crypto
  • FX conversion markup of 0.75% applies to the first £10,000
  • Minimum service fee of £7.50 per month (£90 per year) applies to accounts under £25,000 without a regular savings plan
SigFig

SigFig

Pros

  • No advisory fee on first $10,000 managed
  • 0.25% annual fee is in line with leading robo-advisors
  • Free access to human investment advisors
  • Automatic rebalancing included
  • Tax-loss harvesting included
  • Low underlying ETF expense ratios (0.07%-0.15%)
  • No deposit, withdrawal, or rebalancing fees
  • Assets held at established custodians (Schwab, Fidelity) with SIPC protection

Cons

  • $2,000 minimum is higher than some competitors (Betterment has no minimum, Wealthfront starts at $500)
  • No cash management or savings account
  • No demo account to test the platform before investing
  • Fractional shares only available through dividend reinvestment, not initial purchases
  • Limited portfolio customization - model portfolios focused on ETFs and funds
  • No crypto investing
  • Company announced rebrand to Tandems in September 2025; long-term consumer product direction is uncertain
Fidelity International

Fidelity International

Fidelity International is a UK-regulated investment platform offering stocks, ETFs, funds, ISAs and SIPPs with a tiered service fee and free fund dealing.

Visit Fidelity International Read review

Your capital is at risk. Other fees apply.

SigFig

SigFig

SigFig is a US robo-advisor offering automated ETF portfolios, tax-loss harvesting, and free human advisor access, with no fee on the first $10,000 managed.

Visit SigFig Read review

Your capital is at risk. Other fees apply.

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