ETRADE from Morgan Stanley vs SigFig - BrokerCue
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Broker Comparison

ETRADE from Morgan Stanley vs SigFig

Compare ETRADE from Morgan Stanley and SigFig side by side: fees, regulation, platforms.

ETRADE from Morgan Stanley

ETRADE from Morgan Stanley

Self-directed investors and active traders

ETRADE from Morgan Stanley offers $0 online stock and ETF trades, advanced Power ETRADE platforms, options, f…

VS
SigFig

SigFig

Low-cost automated portfolio investors

SigFig is a US robo-advisor offering automated ETF portfolios, tax-loss harvesting, and free human advisor ac…

Head-to-head comparison

ETRADE from Morgan Stanley vs SigFig
Feature ETRADE from Morgan Stanley SigFig
Minimum deposit No account minimums for brokerage accounts -
Stock trading fee $0 online US-listed stock trades -
Regulators SIPC, NFA, FDIC, CFTC SEC
Best for Self-directed investors and active traders Low-cost automated portfolio investors
Markets & account
Stocks
-
ETFs
Crypto
-
Bonds
Options
-
Futures
-
Funds
Margin
-
Ready Made Portfolios
Fractional Shares
-

Pros & cons

ETRADE from Morgan Stanley

ETRADE from Morgan Stanley

Pros

  • $0 online US-listed stock, ETF, mutual fund and options trades
  • No brokerage account minimums or maintenance fees
  • Options contract fee falls to $0.50 with 30+ quarterly trades
  • Power ETRADE App trades stocks, ETFs, options and futures
  • Core Portfolios add rebalancing and tax-loss harvesting
  • CME Group and CFE futures quote fees are absorbed

Cons

  • OTC trades cost $6.95, or $4.95 after 30+ quarterly trades
  • Broker-assisted trades add $25
  • Outgoing full account transfers cost $75
  • Outgoing wires cost $25
  • Crypto access is indirect through ETPs, trusts and futures
  • Futures accounts are not protected by SIPC
  • Core Portfolios require $500 and charge 0.30% annually
  • Paper statements cost $2.00 each unless exempt
SigFig

SigFig

Pros

  • No advisory fee on first $10,000 managed
  • 0.25% annual fee is in line with leading robo-advisors
  • Free access to human investment advisors
  • Automatic rebalancing included
  • Tax-loss harvesting included
  • Low underlying ETF expense ratios (0.07%-0.15%)
  • No deposit, withdrawal, or rebalancing fees
  • Assets held at established custodians (Schwab, Fidelity) with SIPC protection

Cons

  • $2,000 minimum is higher than some competitors (Betterment has no minimum, Wealthfront starts at $500)
  • No cash management or savings account
  • No demo account to test the platform before investing
  • Fractional shares only available through dividend reinvestment, not initial purchases
  • Limited portfolio customization - model portfolios focused on ETFs and funds
  • No crypto investing
  • Company announced rebrand to Tandems in September 2025; long-term consumer product direction is uncertain
ETRADE from Morgan Stanley

ETRADE from Morgan Stanley

ETRADE from Morgan Stanley offers $0 online stock and ETF trades, advanced Power ETRADE platforms, options, futures, bonds and managed portfolios.

Visit ETRADE from Morgan Stanley Read review

Your capital is at risk. Other fees apply.

SigFig

SigFig

SigFig is a US robo-advisor offering automated ETF portfolios, tax-loss harvesting, and free human advisor access, with no fee on the first $10,000 managed.

Visit SigFig Read review

Your capital is at risk. Other fees apply.

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