Merrill Edge vs Wealthify - BrokerCue
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Broker Comparison

Merrill Edge vs Wealthify

Compare Merrill Edge and Wealthify side by side: fees, regulation, platforms.

Merrill Edge

Merrill Edge

Bank of America customers and long-term investors

Merrill Edge is a Bank of America brokerage offering commission-free stocks, ETFs and options, integrated ban…

VS
Wealthify

Wealthify

Beginner and hands-off UK investors

Wealthify is a UK robo-advisor, owned by Aviva, offering managed investment plans across ISA, JISA, SIPP and …

Head-to-head comparison

Merrill Edge vs Wealthify
Feature Merrill Edge Wealthify
Minimum deposit - -
Stock trading fee $0 per online trade; broker-assisted: $29.95 -
Regulators FINRA, SEC FCA
Best for Bank of America customers and long-term investors Beginner and hands-off UK investors
Markets & account
Stocks
-
ETFs
-
Bonds
-
Options
-
Funds
Margin
-
Money Market Funds
-
Ready Made Portfolios
Investment Plans
-
Isa
-
Sipp
-
Savings Vaults
-

Pros & cons

Merrill Edge

Merrill Edge

Pros

  • No commissions on online stock and ETF trades
  • No account minimum and no inactivity fee
  • Integrated with Bank of America banking via single login
  • BofA Rewards program offers banking perks for combined account holders
  • SIPC protection up to $500,000 plus additional Lloyd's of London coverage
  • MarketPro platform for active traders with Level II quotes
  • Extensive research tools and educational resources
  • Merrill Guided Investing robo-advisor available from $1,000

Cons

  • No fractional shares
  • No cryptocurrency trading
  • No futures or forex trading
  • No paper trading or demo account
  • Margin rates are high compared to some competitors
  • Mobile app options trading experience is limited
  • No-transaction-fee mutual fund list is smaller than some competitors
Wealthify

Wealthify

Pros

  • Simple flat 0.6% annual management fee
  • No deposit, withdrawal or transfer fees
  • Five risk-tiered portfolios from Cautious to Adventurous
  • Ethical investment plans available at each risk level
  • FCA regulated and FSCS protected up to £85,000
  • Backed by Aviva, a major UK insurer
  • Instant Access Savings Account and Cash ISA also available
  • Mobile app rated 4.5 out of 5 on Apple App Store

Cons

  • No self-directed stock or ETF picking
  • No Lifetime ISA
  • Minimum £1,000 to open an ISA, pension or general account
  • Ethical Plans carry higher underlying fund costs (around 0.58% p.a.)
  • No demo account
  • Limited investment research and educational resources
  • Withdrawal processing for investment accounts takes up to 10 working days
Merrill Edge

Merrill Edge

Merrill Edge is a Bank of America brokerage offering commission-free stocks, ETFs and options, integrated banking rewards, and a robo-advisor service.

Visit Merrill Edge Read review

Your capital is at risk. Other fees apply.

Wealthify

Wealthify

Wealthify is a UK robo-advisor, owned by Aviva, offering managed investment plans across ISA, JISA, SIPP and general accounts at a 0.6% annual fee.

Visit Wealthify Read review

Your capital is at risk. Other fees apply.

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