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Ally Invest vs M1

Compare Ally Invest and M1 side by side: fees, regulation, platforms.

Ally Invest

Ally Invest

DIY investors who also want managed portfolio options

Ally Invest combines self-directed trading with robo portfolios and personal advice, with $0 commissions on m…

VS
M1

M1

Long-term investors using automated portfolios

M1 combines automated Pies for stocks, ETFs, funds and crypto with scheduled trade windows, cash accounts and…

Head-to-head comparison

Ally Invest vs M1
Feature Ally Invest M1
Minimum deposit No minimum deposit required for Self-Directed brokerage cash account; $2,000 for Self-Directed brokerage margin accounts; $100 for Robo Portfolios; $100,000 for Personal Advice —
Stock trading fee $0 commission Regulatory expenses occur when users sell a stock or ETF
Regulators FINRA, SIPC, SEC SEC, FINRA
Best for DIY investors who also want managed portfolio options Long-term investors using automated portfolios
Markets & account
Stocks
ETFs
Crypto
—
Bonds
—
Options
—
Funds
Margin
Ready Made Portfolios
—
Investment Plans
—

Pros & cons

Ally Invest

Ally Invest

Pros

  • $0 commissions on most U.S.-listed stocks and ETFs
  • $0 options commission with a $0.50 contract fee
  • $100 minimum for Ally Invest Robo Portfolios
  • Cash-enhanced Robo Portfolios have no advisory fee
  • Daily robo review and rebalancing at no extra fee
  • $75 ACAT transfer-fee credit on $2,500+ transfers
  • Apex adds up to $150 million aggregate excess coverage

Cons

  • $2,000 minimum deposit for Self-Directed margin accounts
  • $100,000 minimum assets for Personal Advice
  • Market-focused Robo Portfolios charge 0.30% annually
  • Low-priced securities cost $4.95 plus $0.01 per share
  • Personal Advice is available only to current customers
  • Withdrawals over 20% of Personal Advice account require a call
  • Robo ETF expense ratios are not included in advisory fee
M1

M1

Pros

  • No commission, trading or management fees on self-directed brokerage accounts
  • Pies invest new deposits toward target allocations automatically
  • Dynamic rebalancing buys underweight Slices first
  • One-click rebalancing returns a Pie to preset targets
  • Cash accounts show 3.10% APY and FDIC insurance up to $4.75 million
  • Margin loans shown at 5.65% with no minimum payment or late fees
  • Crypto Pies use Bakkt custody and can trade 7 days a week

Cons

  • $3 platform fee applies below $10,000 in M1 assets unless waived
  • Trades execute during scheduled trade windows, not in real time
  • Crypto holdings are not FDIC or SIPC insured
  • Crypto on-demand trading is limited to 10 trades per calendar month
  • Margin loans require at least $2,000 invested in eligible accounts
  • Crypto can't be included in an IRA
  • Outgoing account transfers cost $100
Ally Invest

Ally Invest

Ally Invest combines self-directed trading with robo portfolios and personal advice, with $0 commissions on most U.S.-listed stocks and ETFs.

Visit Ally Invest Read review

Your capital is at risk. Other fees apply.

M1

M1

M1 combines automated Pies for stocks, ETFs, funds and crypto with scheduled trade windows, cash accounts and margin loans.

Visit M1 Read review

Your capital is at risk. Other fees apply.

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