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Broker Comparison

AJ Bell vs Exness

Compare AJ Bell and Exness side by side: fees, regulation, platforms.

AJ Bell

AJ Bell

UK long-term investors and pension savers

AJ Bell is a UK investment platform founded in 1995, offering stocks, ETFs, funds, bonds, ISAs and SIPPs acro…

VS
Exness

Exness

Active forex and CFD traders

Exness is a forex and CFD broker founded in 2008, offering MetaTrader 4/5 and a proprietary terminal with com…

Head-to-head comparison

AJ Bell vs Exness
Feature AJ Bell Exness
Minimum deposit - -
Stock trading fee £5 per trade; £3.50 per trade for frequent dealers (10+ deals in previous month); £25 by telephone -
Regulators FCA CySEC, FCA, FSCA, CMA, FSA, FSC, CBCS
Best for UK long-term investors and pension savers Active forex and CFD traders
Markets & account
Stocks
ETFs
-
Forex
-
CFDs
-
Crypto
-
Bonds
-
Funds
-
Ready Made Portfolios
-
Investment Plans
-
Isa
-
Sipp
-
Savings Vaults
-
Margin
-
Multi Currency
-
Demo Account
-

Pros & cons

AJ Bell

AJ Bell

Pros

  • FCA-regulated with FSCS protection up to £85,000
  • Share and ETF custody capped at £3.50/month in ISA and dealing accounts
  • SIPP platform fee capped at £10/month
  • Wide investment range: 4,000+ funds, 3,500+ ETFs, 16,000+ shares across 24 markets
  • No withdrawal or inactivity fees
  • Regular investing with no dealing charge from £25/month
  • Which? Recommended Provider for eight consecutive years (2019-2026)
  • ISA, SIPP, Lifetime ISA, Junior ISA and dealing accounts all on one platform

Cons

  • No demo or practice account
  • No fractional shares
  • No cryptocurrency trading
  • Fund platform fee is not capped, making it expensive for large fund portfolios
  • FX conversion fee up to 0.75% on international trades
  • Basic charting tools compared to dedicated trading platforms
  • No multi-currency account - all holdings converted to GBP
Exness

Exness

Pros

  • No deposit, withdrawal, or inactivity fees
  • Competitive spreads - Standard EUR/USD from 0.8 pips with no commission
  • Multiple account types including Raw Spread and Zero for low-cost trading
  • MetaTrader 4 and MetaTrader 5 fully supported
  • Swap-free account option available to all traders, not limited to Islamic accounts
  • Free VPS hosting for eligible accounts
  • Demo accounts available for all account types
  • 24/7 multilingual customer support

Cons

  • CySEC and FCA entities do not serve retail clients - most retail traders are assigned to offshore or lower-tier entities
  • No direct ownership of stocks, ETFs, or bonds - all instruments are CFDs
  • Limited educational resources compared to multi-asset competitors
  • No cTrader or TradingView as standalone platforms
  • Unavailable to retail clients in the US, EU, and UK
  • Copy trading service discontinued in June 2026; no copy trading available
AJ Bell

AJ Bell

AJ Bell is a UK investment platform founded in 1995, offering stocks, ETFs, funds, bonds, ISAs and SIPPs across 24 international markets.

Visit AJ Bell Read review

Your capital is at risk. Other fees apply.

Exness

Exness

Exness is a forex and CFD broker founded in 2008, offering MetaTrader 4/5 and a proprietary terminal with competitive spreads, no deposit fees, and swap-free account options.

Visit Exness Read review

Your capital is at risk. Other fees apply.

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