Brand New Day review

Updated September 28, 2026 · BrokerCue Editorial Team · Facts checked September 26, 2026

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Our verdict

Brand New Day suits investors who want a fund portfolio built for them and prefer not to pay to hold or trade. The account fee is €0 and the stock trade fee €0, so the only regular charge is the 0.59% management fee on the pot.

Key facts

Best for
A low cost fund portfolio with no account or trading fee and no minimum deposit.
Minimum deposit
€0 (Source, checked September 26, 2026)
Stock trade fee
€0 (Source, checked September 26, 2026)
Account fee
€0 (Source, checked September 26, 2026)
Markets
Funds (Source, checked September 26, 2026)
Deposit and withdrawal fees
free withdrawals (Source, checked September 26, 2026)
Legal entity
Brand New Day Vermogensopbouw N.V. (Source, checked September 26, 2026)
Headquarters
Netherlands (Source, checked September 26, 2026)
Founded
2010 (Source, checked September 26, 2026)
Support channels
Email, Phone (Source, checked September 26, 2026)
Pricing model
Commission-free, Low fees
Official website
brandnewday.nl

Robo-advisors

Management fee
0.59% (Source, checked September 26, 2026)
Portfolio types
Cash, ESG (Source, checked September 26, 2026)
Legal entity
Brand New Day Vermogensopbouw N.V. (Source, checked September 26, 2026)
Headquarters
Netherlands (Source, checked September 26, 2026)
Founded
2010 (Source, checked September 26, 2026)
Support channels
Email, Phone (Source, checked September 26, 2026)

Apps and profiles

Elsewhere
LinkedInX

Pros and cons

Pros

  • No account fee, €0, and no commission on trading, €0.
  • No minimum deposit, €0, so small sums can start an account.
  • Withdrawals are free withdrawals, so exit costs stay low.
  • Portfolio options include cash and esg, per cash and esg.

Cons

  • Markets cover funds only, so there is nothing here for direct share dealing.
  • The ongoing charge is a management fee of 0.59% on the invested pot, not a one-off trade cost.
  • Support runs on email and phone only, with no live chat or branch option listed.
Brand New Day

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Scored 9.0 / 10 by BrokerCue.

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Who it suits

  • Investors starting with a small amount, since the minimum deposit is €0.
  • People who want a portfolio chosen for them rather than a share dealing account, given the market is funds.
  • Long-term savers who dislike flat charges, with an account fee of €0 and a stock trade fee of €0.

Who should look elsewhere

  • Anyone who wants to pick individual shares, since the market is funds only.
  • Traders who need a tighter spread or active dealing, given the 0.59% charge on the pot.
  • Investors who want live chat, as support runs on email and phone only.

Where it sits among rivals

Across the brands compared here, Brand New Day ranks first on every cost line: account fee at 1 of 138, stock trade fee at 1 of 161, and minimum deposit at 1 of 213. These are computed ranks on price alone, so they say nothing about returns or about what you can invest in.

What trading costs

The account fee is €0 and the stock trade fee is €0, so holding an account and placing a trade both come at no listed charge. The minimum deposit is €0, so the account can be opened and funded at a size that suits you. Taking money back out is free withdrawals, so leaving costs nothing at that end either.

How Brand New Day compares

Frequently asked questions

What does it cost to trade at Brand New Day?+

Trading in a fund carries no commission. The listed stock trade fee is €0 and the account fee is €0, so the charge that matters is the management fee of 0.59% taken from the pot as the balance grows.

Is there a minimum deposit?+

There is no floor on the account. The minimum deposit is €0, so you can open and fund an account with a small amount and add to it later without hitting a threshold. It works for a first investment and for regular monthly top ups.

What does it cost to take money out?+

Withdrawals are stated as free withdrawals, so money can come back out at no withdrawal charge. With an account fee of €0 there is no cost for holding an idle balance or for closing the account later.

What can I actually buy at Brand New Day?+

The listed market is funds, so this is a fund based service rather than a share dealing platform. Regular investors who want a portfolio managed for them fit the format better than people who intend to pick individual shares.

What kind of portfolios are offered?+

The portfolio types listed are cash and esg, so the range spans a defensive holding and a sustainability focused one. The service is built around picking a portfolio rather than choosing your own investments, and the 0.59% management fee is the recurring cost.

How do I contact support?+

Help is available by email and phone, listed together as email and phone. There is no live chat or branch counter in the stated channels, so a question sent by email is answered in writing while a phone call reaches a person.

Who runs the account?+

Brand New Day has been running since 2010 and is registered in the Netherlands as Brand New Day Vermogensopbouw N.V.. The account sits with that entity in the Netherlands, which matters for how a claim against the firm would be handled.

Is Brand New Day right for me?+

It is aimed at investors who want a fund portfolio built for them rather than a trading account. The commission-free, low-fee model commission free and low fees and a 0.59% management fee suit a set and review approach over active dealing.

Sources

Compiled from 5 source pages, checked September 26, 2026. We did not open an account.

Not confirmed yet: Inactivity fee, Regulators, Investor protection, Retail accounts that lose money.

Brand New Day

Brand New Day

A low cost fund portfolio with no account or trading fee and no minimum deposit.

9.0/10See alternatives

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