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Broker Comparison

Betterment vs Public

Compare Betterment and Public side by side: fees, regulation, platforms.

Betterment

Betterment

Hands-off automated investors

Betterment is a US robo-advisor offering automated ETF portfolios, tax-loss harvesting, self-directed investi…

VS
Public

Public

Active investors who want options rebates and API access

Public is a US multi-asset investing platform offering stocks, ETFs, options, bonds, crypto, margin, AI tools…

Head-to-head comparison

Betterment vs Public
Feature Betterment Public
Minimum deposit - -
Stock trading fee No commissions for self-directed investing accounts $0 for regular market-hours US-listed stocks and ETFs; $2.99 per extended-hours trade; OTC stocks $2.99 per trade
Regulators SEC, FINRA, SIPC SEC, FINRA, SIPC, FDIC, NYSDFS
Best for Hands-off automated investors Active investors who want options rebates and API access
Markets & account
Stocks
ETFs
Crypto
Bonds
Options
-
Fractional Shares
Ready Made Portfolios
-
Investment Plans
Savings Vaults
-
Money Market Funds
-
Margin
-

Pros & cons

Betterment

Betterment

Pros

  • No account minimum (invest from $10)
  • No deposit, withdrawal, or inactivity fees
  • Automated tax-loss harvesting included
  • Broad portfolio options including socially responsible and crypto ETF
  • Cash Reserve earns competitive APY with FDIC insurance up to $4M
  • Self-directed investing with no commissions
  • Goal-based planning tools and portfolio rebalancing included

Cons

  • $5/month fee is relatively high on small balances (up to ~0.6% annually on $10,000)
  • $75 fee to transfer an account out to another brokerage
  • Crypto portfolio carries a 1% annual management fee
  • Premium plan requires $100,000 minimum balance
  • No dedicated human advisor - Premium uses team-based CFP model
  • No direct indexing for tax optimization
  • No demo account for practice before investing
Public

Public

Pros

  • $0 regular-hours US stock and ETF trades
  • Options rebates of $0.06-$0.18 per stock or ETF contract
  • Margin rates range from 4.90% to 4.25%
  • Public API supports programmatic trading
  • High-Yield Cash Account pays 3.30% APY with no fees
  • Direct indexing starts with as little as $1,000
  • SIPC protection up to $500,000 for cash and securities
  • FDIC protection up to $5 million for High-Yield Cash Account

Cons

  • $2.99 extended-hours stock and ETF trades without Premium
  • OTC stock trades cost $2.99 without Premium
  • Inactivity fee is $3.99 every month
  • Outgoing ACAT transfers cost $100
  • Instant Withdrawals cost up to 3.5%, minimum $1
  • Crypto assets are not FDIC or SIPC insured
  • Fractional shares are not transferable outside Public
  • Premium costs $10 monthly or $96 annually unless waived
Betterment

Betterment

Betterment is a US robo-advisor offering automated ETF portfolios, tax-loss harvesting, self-directed investing, and cash management with no account minimum.

Visit Betterment Read review

Your capital is at risk. Other fees apply.

Public

Public

Public is a US multi-asset investing platform offering stocks, ETFs, options, bonds, crypto, margin, AI tools, a trading API and cash products.

Visit Public Read review

Your capital is at risk. Other fees apply.

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