Ally Invest vs easyMarkets - BrokerCue
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Broker Comparison

Ally Invest vs easyMarkets

Compare Ally Invest and easyMarkets side by side: fees, regulation, platforms.

Ally Invest

Ally Invest

DIY investors who also want managed portfolio options

Ally Invest combines self-directed trading with robo portfolios and personal advice, with $0 commissions on mโ€ฆ

VS
easyMarkets

easyMarkets

Fixed-spread forex and CFD traders

easyMarkets is a Cyprus-based forex and CFD broker founded in 2001, offering fixed spreads, vanilla options, โ€ฆ

Head-to-head comparison

Ally Invest vs easyMarkets
Feature Ally Invest easyMarkets
Minimum deposit No minimum deposit required for Self-Directed brokerage cash account; $2,000 for Self-Directed brokerage margin accounts; $100 for Robo Portfolios; $100,000 for Personal Advice -
Stock trading fee $0 commission CFDs on 65+ shares; spread-based, no commission
Regulators FINRA, SIPC, SEC CySEC, ASIC, FSA, FSC, FSCA
Best for DIY investors who also want managed portfolio options Fixed-spread forex and CFD traders
Markets & account
Stocks
ETFs
-
Forex
-
CFDs
-
Crypto
-
Bonds
-
Options
Funds
-
Margin
Ready Made Portfolios
-
Demo Account
-

Pros & cons

Ally Invest

Ally Invest

Pros

  • $0 commissions on most U.S.-listed stocks and ETFs
  • $0 options commission with a $0.50 contract fee
  • $100 minimum for Ally Invest Robo Portfolios
  • Cash-enhanced Robo Portfolios have no advisory fee
  • Daily robo review and rebalancing at no extra fee
  • $75 ACAT transfer-fee credit on $2,500+ transfers
  • Apex adds up to $150 million aggregate excess coverage

Cons

  • $2,000 minimum deposit for Self-Directed margin accounts
  • $100,000 minimum assets for Personal Advice
  • Market-focused Robo Portfolios charge 0.30% annually
  • Low-priced securities cost $4.95 plus $0.01 per share
  • Personal Advice is available only to current customers
  • Withdrawals over 20% of Personal Advice account require a call
  • Robo ETF expense ratios are not included in advisory fee
easyMarkets

easyMarkets

Pros

  • No deposit, withdrawal or inactivity fees
  • Fixed spreads provide cost certainty
  • Proprietary dealCancellation tool lets traders undo a losing trade
  • Freeze Rate locks in a price while the trader confirms an order
  • Negative balance protection on CySEC and ASIC accounts
  • Vanilla options available on the proprietary platform
  • Free unlimited demo account with $100,000 virtual balance
  • Regulated by Tier 1 authorities CySEC and ASIC

Cons

  • Fixed spreads are wider than ECN/STP alternatives, especially on Standard accounts
  • No commission-based raw-spread account available on the proprietary platform
  • CFD execution only - no direct ownership of stocks, ETFs or crypto
  • No copy trading or social investing features
  • Unique risk tools (dealCancellation, Freeze Rate) are limited to the proprietary platform, not MT4/MT5
  • UK FCA authorisation was withdrawn in 2022
  • Product availability varies by regulatory entity and region
Ally Invest

Ally Invest

Ally Invest combines self-directed trading with robo portfolios and personal advice, with $0 commissions on most U.S.-listed stocks and ETFs.

Your capital is at risk. Other fees apply.

easyMarkets

easyMarkets

easyMarkets is a Cyprus-based forex and CFD broker founded in 2001, offering fixed spreads, vanilla options, and proprietary risk tools including dealCancellation and Freeze Rate.

Your capital is at risk. Other fees apply.

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